billabong

Client: Global Surf + Lifestyle Brand
LOCATION: California, USA

I had the opportunity to join the production team for Billabong as a crew member, gaining firsthand experience in how larger-scale shoots come together. From shoot prep and styling to on-set coordination and working with talent.

Why They Reached Out

Create with Drift

Create visually striking imagery in a distinctive setting; something that catches attention while staying true to the look, feel, and identity of the brand.

The Ask

A curated gallery of images for the brand to use across social media, digital platforms, and marketing campaigns.

Deliverables

work with usback to portfolio

The creative direction leaned into a nostalgic, editorial aesthetic--warm and effortless. The goal was to create photos that felt genuine and alive rather than overly produced.

Our Approach